Sales in Action

To Sell to Your Customer, Think Like Your Customer

TLG’s Sales in Action solutions challenge salespeople and their managers to find untapped budgets, dig for new opportunities and sell smarter. What if you could:

• Increase your average revenue per account, territory or product line?
• Reduce turnover of your highest-value customers?
• Make more efficient use of “face time” with prospects?
• Reduce price objections by tipping the customer’s value scale on every sales call?

Your salespeople are your brand. Do you have a best-in-class sales brand?

Why TLG’s Sales in Action?

Consultative selling has been around for years.  And it works…if it’s applied consistently, the right way. That’s why TLG’s Sales in Action system is more effective than other consultative selling systems. It’s easier to apply after training because we:

• Simplify the consultative selling process (no complex models).
• Talk everyday language that salespeople remember.
• Focus on Five Sales Competencies that have the highest impact on sales results.
• Produce immediate results that generate success stories, positive customer feedback and ROI in training.
• Build lasting results with strong follow-up coaching, on-the-job tools, manager support and six-month follow-up plans for sales organizations.

What We Offer

With Sales in Action you get more than a quick fix. You get practical solutions to your sales team’s real-world selling hurdles.

We provide:

• Selling Value training tailored to your business, for reps who sell to Complex Accounts, Small Businesses or Consumers.
• Sales Management in Action training for sales managers who coach sales reps and manage their performance.
• Selecting Sales Talent systems and training for hiring the “right” salespeople.

Sales in Action Training – Build a World-Class Consultative Sales Team

Available in major accounts, small business, consumer/retail versions.
Audience: Sales reps, managers and support teams.
Length: Ranges from 1 to 5 days.

Program Topics Include:

Account mapping and analysis, Selling value (core skills program), Finding the fit, On-target proposals, Value-based negotiation, Presenting to win, Practical sales coaching, Maximizing team performance, Strategic sales planning.

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